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Home > White Papers > Oracle > Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction

By: Oracle
Oracle

This white paper describes how B2B organizations can use B2B online commerce to lower costs, retain customers, grow the business, and reduce complexity for customers-all essential activities for competing in the evolving marketplace. This white paper also identifies the characteristics necessary for a B2B e-commerce platform to meet the complex requirements of today's organizations while delivering the B2C experience that customers have come to expect.

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Published:  Feb 28, 2012
Type:  White Paper
Tags : 
on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management



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