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Home > White Papers > LogMeIn > Research Report: Effective Mobile Management

Research Report: Effective Mobile Management

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In the past two years, businesses’ desire to understand and connect with the mobile user has grown and expanded throughout nearly every vertical market. We created this project as a way to understand the mindset, demographics, and behaviors that drive mobile engagement so that we can advise businesses on how to do it right – and how to avoid doing it wrong. This research report is based on a global study of more than 5,800 mobile device owners, and as such, is the most comprehensive primary research report ever done on mobile engagement.

We begin the analysis with a simple denition of mobile engagement, an overview of the research methodology, a brief discussion of the main conclusions of this report, and then a thorough, deep-dive into each data-based finding.

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Published:  Mar 19, 2015
Length:  17
Type:  Case Study
Tags : 
mobile management, mobile users, mobile engagement



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