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Home > White Papers > InsideView > Sales-Marketing Alignment is a Hot Topic!

Sales-Marketing Alignment is a Hot Topic!


In most companies, sales and marketing fight each other as much as the competition.

But research shows that companies with tight sales-marketing alignment have 38% higher win rates and generate 208% more revenue.

Tracy Eiler shares her takeaways from the webinar with Forrester’s Laura Ramos, “5 Ways to Get Sales & Marketing Aligned” in this article.

Learn how to start aligning your sales and marketing teams.

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Published:  Aug 17, 2015
Type:  White Paper
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