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Results 1 - 25 of 1202Sort Results By: Published Date | Title | Company Name
By: Infinidat EMEA     Published Date: May 15, 2019
La misión de INFINIDAT es almacenar el conocimiento de la humanidad, haciendo posibles nuevas formas de computación para que nuestros clientes innoven y aceleren su crecimiento.
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Infinidat EMEA
By: TIBCO Software     Published Date: Jun 14, 2019
Reinventing the Yellow Pages Directory: How YellowAPI Became an Engine for Digital Transformation
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TIBCO Software
By: Infinidat EMEA     Published Date: May 15, 2019
La rivoluzione digitale, l'instabilità economica, i cambiamenti politici e la carenza di competenze professionali sono tutti stati fattori, negli ultimi 24 mesi, del fallimento di aziende o, quantomeno, di perdite di redditività e profitti.
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Infinidat EMEA
By: Uberflip     Published Date: Jun 11, 2019
B2B marketing teams rely on content to fuel their campaigns and generate pipeline for their organizations. As such, every year marketing teams spend hundreds of thousands of dollars creating exponentially more content in an effort to reach and influence their buyers. But even with this proliferation of content, marketers everywhere still struggle to leverage their content to win and retain customers.
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Uberflip
By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
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sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
    
Sitecore
By: Extensis     Published Date: Apr 18, 2008
In 2006, Direct Wines Ltd identified a need for a solution that would manage the thousands of wine related images they had collected. The main use of the images, which range from images of wineries and wine makers to those of grapes, is inclusion in the company's direct mail campaigns and on the Direct Wines website.
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extensis, direct wine, portfolio server, images, dam, solutions, application integration
    
Extensis
By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
    
Neolane, Inc.
By: Pitney Bowes     Published Date: Apr 20, 2009
This Executive White Paper, sponsored by Pitney Bowes Marketing Solutions, a provider of web-based marketing automation solutions, examines the competitive advantages offered by marketing automation portals and the potential impact of these types of portals on marketing campaigns deployed in complex, rapidly evolving markets.
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pitney bowes, automated portals, marketing solutions, web-based marketing, competitive advantage, portal, channel marketing, sustainable, enterprise marketing, crm systems, crm, roi, partner, secure online marketing, marketing funds management, dashboard, list management applications, urls, seo, turnkey
    
Pitney Bowes
By: Campaigner     Published Date: May 26, 2010
Email marketing is one of the best performing marketing channels online. According to the DMA, for every dollar spent on email marketing, you can expect a return on investment of $43. But it's not as simple as sending an email to a list to get this sort of result.
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campaigner, opt-in, email marketing, emarketing, roi, email, newsletter
    
Campaigner
By: Mindfire     Published Date: May 07, 2010
In this report, results from well over 650 real-life cross-media marketing campaigns across 27 vertical markets are analyzed and compared to industry benchmarks for response rates of static direct mail campaigns, to provide a solid base of actual performance data and information.
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mindfire, response rates, personalized cross-media, marketing campaign, personalization, personalized urls, purls, performance data, conversion, marketing roi, direct mail campaign, multi channel marketing, integrated marketing campaign, lead generation, campaign management, tracking and measurement, reports and analytics, marketing dashboard
    
Mindfire
By: Cisco EMEA     Published Date: Jun 19, 2019
The EU’s General Data Protection Regulation (GDPR) became enforceable on May 25, 2018, and privacy laws and regulations around the globe continue to evolve and expand. Most organizations have invested, and continue to invest, in people, processes, technology, and policies to meet customer privacy requirements and avoid significant fines and other penalties. In addition, data breaches continue to expose the personal information of millions of people, and organizations are concerned about the products they buy, services they use, people they employ, and with whom they partner and do business with generally.
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Cisco EMEA
By: Cisco     Published Date: May 24, 2019
Today’s organizations are becoming more innovative and dynamic by adopting mobility, IoT, analytics and cloud technologies. With this, come growing demands for network scale, agility and threat protection which call for an intent-based network. The Cisco® Digital Network Architecture (Cisco DNA) gives you comprehensive intent-based networking across your campus, branch and WAN with robust wired, wireless, and routing solutions.
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Cisco
By: Cisco EMEA     Published Date: Mar 08, 2019
The EU’s General Data Protection Regulation (GDPR) became enforceable on May 25, 2018, and privacy laws and regulations around the globe continue to evolve and expand.
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Cisco EMEA
By: Cisco     Published Date: Mar 26, 2019
Uncover the riskiest 1% of threats you’ve been missing. In hours. Not days or months. Nearly all endpoint security solutions claim to block 99% of malware. But what about the 1% of threats they miss? The most dangerous 1% of threats will wreak havoc on your network. If you rely solely on traditional point-in-time technologies, such as antivirus, those threats can go undetected for 200 days on average. For months on end, they can be creeping in and moving laterally across your network causing damage through stealthy malware campaigns without you even knowing it—until it’s too late.
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Cisco
By: HERE Technologies     Published Date: Jan 16, 2019
Audience segmentation is key for successful ad campaigns. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE Technologies shares insights and solutions to buying location data for better audience segmentation. Find out about the challenges and questions to ask when buying location data and download the Buyers Guide for Marketers.
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location data, ad tech, location targeting
    
HERE Technologies
By: HERE Technologies     Published Date: Apr 04, 2019
Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge. At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data. HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
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location data, ad tech, location targeting
    
HERE Technologies
By: HERE Technologies     Published Date: Apr 24, 2019
Find out how Locomizer, the award-winning global leader applying pattern-detection and spatial analytics, leveraged data from HERE Places in order to define a precise audience segment and the 10 best JCDecaux digital billboard locations that would ensure a successful ad campaign. Read the case study to discover: - which audience segment was targeted - why location was an important factor - how HERE Places data played an essential role in the campaign’s effectiveness
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spatial analytics, leveraged data, digital billboard, locomizer, here
    
HERE Technologies
By: Cisco EMEA     Published Date: Mar 05, 2018
Enterprise IT is changing. It’s evolving from a rigid, static, manually configured and managed architecture to one where connectivity is dynamic, application services are on demand, and processes are automated. Enterprise networking is evolving along with IT. This has been evident in the past several years in initiatives such as enterprise digitization and as-a-service consumption models, as well as their enablers, including BYOD, IoT and cloud. Add to this, all of the security implications of each initiative. The evolution of IT requires a network that evolves along with IT’s changing requirements – a network that continuously adapts to ever-changing security threats, and evolving digitization, mobility, IoT and cloud requirements.
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networking, enterprise, architecture, applications
    
Cisco EMEA
By: Cisco EMEA     Published Date: Mar 05, 2018
Miercom was engaged by Cisco Systems to independently configure, operate and assess aspects of campus-scale, wireless and wired network infrastructures from Cisco and Huawei Technolgies. Our evaluation found that, where Cisco and Huawei both offer all the comparable components for building a campus-wide, wireless and wired, network infrastructure, test after test found that the Cisco package offers certain positive advantages that Huawei does not. Cisco showcased superior performance against the Hauwei wireless solution with a highly developed resource management, hardware, software and security platform to provide the most optimized, trustworthy system to ever customer. To find out more download this whitepaper today.
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cisco, power, radio, wi-fi, network, architecture
    
Cisco EMEA
By: Cisco EMEA     Published Date: Jun 05, 2018
In Cisco abbiamo aiutato migliaia di aziende a prepararsi per il GDPR, il che significa che ci è stata fatta praticamente ogni domanda possibile sull’argomento. Così abbiamo pensato di riassumere le domande che ci sentiamo rivolgere più spesso e di fornire alcune risposte utili per chi si sta avviando sul percorso della conformità al GDPR.
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Cisco EMEA
By: Cisco EMEA     Published Date: Jun 05, 2018
Miercom è stata incaricata da Cisco Systems di configurare, far funzionare e quindi valutare in modo indipendente le infrastrutture di rete per campus wireless e cablate di Cisco Systems e Huawei Technologies. I prodotti di ciascun fornitore sono stati configurati e implementati rigorosamente secondo i progetti consigliati dai fornitori e utilizzando il loro rispettivo software per la gestione, il controllo, la configurazione e il monitoraggio della rete in tutto il campus.
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Cisco EMEA
By: Akamai Technologies     Published Date: Feb 23, 2017
BitSight relied on a key piece of software for business. As the number of software users grew, the complexity of deploying, managing, and maintaining a VPN infrastructure became a big, ongoing headache for IT. Read the case study to see how Akamai helped BitSight solve their access issues.
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bitsight, software, vpn, infrastructure, access, remote
    
Akamai Technologies
By: Cisco EMEA     Published Date: Nov 08, 2018
Enterprise IT is changing. It’s evolving from a rigid, static, manually configured and managed architecture to one where connectivity is dynamic, application services are on demand, and processes are automated. Enterprise networking is evolving along with IT. This has been evident in the past several years in initiatives such as enterprise digitization and as-a-service consumption models, as well as their enablers, including BYOD, IoT and cloud. Add to this, all of the security implications of each initiative. The purpose of this paper is to assess the switching requirements for next-generation campus networks incorporating wired switches, wireless LANs and WAN routers in an intuitive, intent-based network supporting cloud, mobility, IoT and digitization, with pervasive security.
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Cisco EMEA
By: Cisco EMEA     Published Date: Dec 11, 2018
Enterprise IT is changing. It’s evolving from a rigid, static, manually configured and managed architecture to one where connectivity is dynamic, application services are on demand, and processes are automated. Enterprise networking is evolving along with IT. This has been evident in the past several years in initiatives such as enterprise digitization and as-a-service consumption models, as well as their enablers, including BYOD, IoT and cloud. Add to this, all of the security implications of each initiative. The evolution of IT requires a network that evolves along with IT’s changing requirements – a network that continuously adapts to ever-changing security threats, and evolving digitization, mobility, IoT and cloud requirements. The purpose of this paper is to assess the switching requirements for next-generation campus networks incorporating wired switches, wireless LANs and WAN routers in an intuitive, intent-based network supporting cloud, mobility, IoT and digitization, with
Tags : 
    
Cisco EMEA
By: Cisco EMEA     Published Date: Dec 11, 2018
Miercom was engaged by Cisco Systems to independently configure, operate and assess aspects of campus-scale, wireless and wired network infrastructures from Cisco and Huawei Technolgies. Our evaluation found that, where Cisco and Huawei both offer all the comparable components for building a campus-wide, wireless and wired, network infrastructure, test after test found that the Cisco package offers certain positive advantages that Huawei does not. Cisco showcased superior performance against the Hauwei wireless solution with a highly developed resource management, hardware, software and security platform to provide the most optimized, trustworthy system to ever customer. To find out more download this whitepaper today.
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Cisco EMEA
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