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Results 726 - 750 of 925Sort Results By: Published Date | Title | Company Name
By: Adobe     Published Date: Mar 17, 2016
With Adobe Document Cloud eSign services integrated into Microsoft Dynamics, your sales processes become even quicker.
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adobe, esign, microsoft dynamics, crm, sales process, sales automation, microsoft exchange, windows, collaborative commerce, document management, information management, records management, cloud computing
    
Adobe
By: IBM     Published Date: Feb 10, 2014
Customer Intimacy has become an essential driver for company success.In this white paper, you’ll learn how customer intimacy can be implemented at your organization in five practical steps.
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ibm, business analytics, customer analytics, crm, customer service, customer intimacy, cem, enterprise feedback management, data warehousing, insights, predictive analytics, performance management, it management, customer interaction service, customer relationship management, customer satisfaction
    
IBM
By: Marketo     Published Date: Jan 08, 2014
Marketing Automation is technology that allows you to nurture leads through automated campaigns. Because marketing automation uses email as one of its methods for engaging customers, we are often asked, “What is the difference between Marketing Automation and Email Marketing?” For small businesses, marketing automation is a tool to take your marketing to the next level while saving your organization’s resources in the long run. Marketing automation builds upon your email marketing strategies to produce superior results. In this paper, we’d like to show you what marketing automation can do for you and help you decide if your organization is ready to graduate to a marketing automation solution.
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marketing, marketing automation, email marketing, lead nurturing, small business, smb, crm
    
Marketo
By: Marketo     Published Date: Jun 05, 2014
Nobody wants to get blasted. Commercial email marketing has evolved out of the traditional direct-mail mindset, which is all about big campaigns sent to many, on the marketer’s schedule, not the buyer’s. Popular marketing expressions such as batch and blast, hit the database, and e-shot, certainly don’t have positive connotations. The sentiment behind the words is telling. When you batch and blast, you are essentially admitting that your emails are not individually relevant. The days of batch and blast are numbered. Contemporary subscribers expect personal and relevant emails on a non-disruptive schedule. Download the ebook, Conversations, not Campaigns to learn how you can continuously build engagement with your consumers, one by one, over time!
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marketo, marketing automation, crm, marketing automation platform, digital business, change management, lead management
    
Marketo
By: Marketo     Published Date: Jul 13, 2015
Use this guide as a workbook to start using customer nurturing to drive business growth and lasting relationships.
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customer nurturing, crm, customer relationship management, best practices, customer nurturing strategy, purchase process, automation
    
Marketo
By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the SiriusView: Marketing Automation Platforms 2017 and learn more about Marketo’s key differentiators including its native multi-channel experience, live event management, and content recommendation functionalities. Marketo's powerful marketing automation capabilities and seamless CRM integrations are complemented by our LaunchPoint ecosystem featuring over 500 technology and service providers that offer best-of-breed solutions for today’s marketers. The full report includes: Market evaluation and analysis of 9 marketing automation platform vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying marketing automation platforms Download the report to learn about these topics and more.
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marketo, mult-channel, native, live event management, content, marketing automation, launchpoint
    
Marketo
By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap. Marketo's easy and powerful lead management capabilities and seamless CRM integrations are complemented by our LaunchPoint ecosystem featuring over 400 technology and service providers that offer best-of-breed solutions for today’s marketers. The full report includes: Market evaluation and analysis of 17 CRM lead management vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying lead management systems Download the report to learn about these topics and more.
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gartner, crm lead management, marketo, crm, launchpoint, vendor selection
    
Marketo
By: Oracle Corporation     Published Date: Apr 25, 2013
The company’s technology solution, FLEX, is based on Oracle’s Siebel CRM application. FLEX provides brokers with online sales tools, the capability to lodge loan applications electronically with lenders
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oracle, oracle exadata, flex, oracle’s siebel crm application
    
Oracle Corporation
By: Oracle     Published Date: Sep 10, 2012
The marriage of customer data and social media presents a huge but largely untapped opportunity for online businesses.
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oracle, social commerce, customer data, social media, crm
    
Oracle
By: Oracle     Published Date: Mar 04, 2014
Empowering People, Powering Brands: Empower Your Agents
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oracle, crm, powering brands, empower, agents
    
Oracle
By: Oracle     Published Date: Dec 18, 2012
Choosing the right marketing or branding agency for your company is a complicated task. Your agency will have your brand in its hands—tinkering with it, stretching it, and molding it.
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oracle, crm, social media, poseurs
    
Oracle
By: Oracle     Published Date: Dec 18, 2012
It seems as if everyone is talking about the critical nature of measuring the effectiveness and return-on-investment of social media.
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oracle, crm, social strategies, branding, optimize social strategies
    
Oracle
By: Oracle     Published Date: Dec 18, 2012
Social commerce represents a powerful opportunity to engage your new and existing customers.
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crm, oracle, marketing, social catalog, customers, realationship marketing
    
Oracle
By: Oracle     Published Date: Dec 18, 2012
The growth in social media has overwhelmed many marketers. Things are moving so fast that many brand managers stay busy keeping tabs on the latest developments and trends, with little time to look at the mix of social media being put into the market.
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oracle, crm, social media, customer marketing
    
Oracle
By: Oracle     Published Date: Dec 18, 2012
This white paper draws from a recent Facebook survey to investigate the demographics of Facebook fans; how fans are acquired, discover pages, and engage; and best practices on how brands can optimize social strategies.
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oracle, crm, branding, social strategies
    
Oracle
By: Oracle     Published Date: Oct 02, 2013
Nucleus Research examines new technologies and tools that are improving sales managers’ ability to measure and enhance the performance of their sales teams. Nucleus sees the future of sales performance management as integrated with CRM and collaboration technologies, enhancing managers' ability to provide real-time coaching and motivation in context to drive better sales behaviors and, ultimately, better sales results.
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oracle, sales performance, nucleus research, crm, collaboration technologies
    
Oracle
By: Oracle     Published Date: Jan 07, 2014
Everything You Know About Sales is Wrong. Daniel Pink, author of the book, To Sell Is Human unveils the secrets to selling - what makes sales people tick and the traits that make the best sellers successful in today’s marketplace.
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oracle, crm, marketing, profit magazine, sales, daniel pink, to sell is human
    
Oracle
By: Oracle     Published Date: Mar 18, 2014
Customer relationship management (CRM) deployments are most effective when they legitimately support all three words that make up the acronym itself. Customers of the modern business-to-business (B2B) enterprise benefit when they purchase goods and services from companies who are focused on the buyer’s experience. Internal relationships within the selling organization are more effectively maintained when all customer-facing stakeholders have access to the rich data contained in a well-maintained CRM. And the management of the enterprise providing solutions can run their business like a finely-tuned machine when the maximum levels of visibility into customers and accounts are clear and accurate. This Research Brief combines research from a number of Aberdeen Sales Effectiveness research data sets, to create a holistic view of the most effectively deployed CRM systems.
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oracle, customer relationship management, crm, b2b, internal relationships, sales effectiveness, sales teams, sales strategy, buyer experience, data management
    
Oracle
By: Mongoose Metrics     Published Date: Feb 16, 2010
Many marketers are frustrated with the current, limited methods of analyzing and measuring online to offline conversions. They believe today's technology cannot deliver a complete picture of real sales-ready leads and this won't justify online ad spending.
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mongoose, call tracking, marketing, roi, seo, ppc, conversion, offline conversions, crm, sales tools
    
Mongoose Metrics
By: Jigsaw     Published Date: Feb 25, 2010
How often does your sales team complain about the leads? Many times the lead is not the problem, rather, it's the story sales is telling, that limits sales growth. Are you speaking your customers' language? No Deals to 10 Deals a week: By speaking the customer's language, your sales team talks to more people and wins more business.
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jigsaw, leads, lead gen, customer language, sales leads, sales tools, crm, product 180
    
Jigsaw
By: Eloqua     Published Date: Apr 07, 2014
Following are five areas in which marketers can employ marketing automation to deepen their relationship with Sales and help Sales identify, manage, and close deals.
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oracle, b2b content marketing, marketing content, content marketing, crm
    
Eloqua
By: Act-On     Published Date: Jan 07, 2016
Happy, engaged, and loyal customers lead to a strong business - and more opportunities for growth. Keeping track of customer engagement will set your company up for long-term success. Marketing automation can help you uncover the story of how your customer interacts digitally with your brand, your content, and the people in your company, throughout the entire lifecycle. Our 8-step guide will walk you through the steps needed to build quality, lasting relationships with your customers.
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customer engagement, marketing automation, customer lifecycle, crm
    
Act-On
By: Oracle     Published Date: Dec 11, 2014
"Tips and tricks from the experts: How to ensure a smooth marketing automation software implementation. This guide will give you the top seven steps you must take before implementing any marketing automation software solution. From team formation and alignment to system integration and training, this is a must read for the concerned project manager or IT professional. Read: “Managing a Smooth Marketing Automation Software Implementation”"
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oracle, eloqua, marketing automation, crm, intelligent integration, data quality, networking, software development, it management, knowledge management, enterprise applications, data management, human resource technology
    
Oracle
By: Marketo     Published Date: Jun 03, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
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marketo, marketing automation, lead generation, crm, crm solutions, marketing solutions, lead nurturing, content marketing, website seo, telesales, content syndication
    
Marketo
By: Marketo     Published Date: Jun 03, 2014
The marketing automation platform (MAP) market is rapidly changing, and businesses that "get it" know that marketing automation is essential to their long-term success. In fact, in the 2014 update to the SiriusView for Marketing Automation Platforms report, SiriusDecisions suggests that marketers who do not use and understand marketing automation are quickly becoming a dying breed. In essence, marketing automation is here!
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marketo, marketing automation, marketing automation vendors, map, marketing automation platform, lead generation, crm solutions, lead nurturing, siriusdecisions
    
Marketo
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