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social marketing

Results 101 - 125 of 481Sort Results By: Published Date | Title | Company Name
By: Silverpop     Published Date: Jun 15, 2012
How can marketers navigate the world of social media and harness the power of social networking to further their goals? Get insights from four industry experts on what social marketing trends are emerging and how you can make the most of it all.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns
    
Silverpop
By: Silverpop     Published Date: Jun 15, 2012
Racking up more "likes" is a good thing-but only if you tie them to strategic goals such as increasing sales, brand awareness and overall revenue. Learn tactics you can use to turn Facebook "likes" into customers.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns
    
Silverpop
By: Silverpop     Published Date: Jun 15, 2012
People are increasingly using smartphones for researching, social networking and "checking in" on Foursquare. Learn how you can tap the power of location-based marketing, using customers' real-world behaviors and location to reach them when it's most relevant.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns
    
Silverpop
By: Silverpop     Published Date: Jun 15, 2012
Want to turn lost shopping carts, incomplete forms, neglected digital tools and interrupted browsing sessions into revenue? Learn how triggered follow-up messages delivered with the right tone, content and offer can recover many of these lost opportunities.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns, shopping cart, e-commerce
    
Silverpop
By: Silverpop     Published Date: Jun 15, 2012
Driving traffic to the company website is a primary goal for many marketers, but what do you do when visitors leave without converting? Learn how retargeting can help keep your brand top of mind, entice contacts to return and take action, and increase revenue.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns, retargeting, online
    
Silverpop
By: Balihoo     Published Date: Dec 15, 2011
Effective local marketing is the single largest opportunity for national brands. Learn how to best utilize "The Local Web" -- the integrated, growing ecosystem of online media channels.
Tags : 
marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
Tags : 
marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
By: Zuberance     Published Date: Feb 11, 2012
Forward-thinking restaurant marketers are boosting positive Word of Mouth and sales by finding and activating their enthusiastic customers (AKA "Brand Advocates.") Learn how Rubio's Fresh Mexican Grill is doing this now and how you can too.
Tags : 
restaurant marketing, word of mouth marketing, social marketing, social media roi, brand advocates, reviews, yelp, digital marketing
    
Zuberance
By: Zuberance     Published Date: Feb 11, 2012
Energizing your enthusiastic customers (AKA "Brand Advocates") can bring you the ultimate prize: a powerful marketing force whose recommendations drive sales. Read social marketing success stories in Hospitality, Software, Fitness, Consume
Tags : 
hospitality, travel, software, consumer electronics, restaurants, word of mouth marketing, social marketing, social media roi
    
Zuberance
By: Zuberance     Published Date: Feb 11, 2012
Companies that systematically identify and energize their enthusiastic customers (AKA "Brand Advocates") to recommend their brand and products online are getting at least a 10X ROI in media and sales value. Download this Zuberance whitepaper to learn more.
Tags : 
marketing, word of mouth marketing, social marketing, social media roi, brand advocates, online reviews, digital marketing, social media marketing
    
Zuberance
By: Zuberance     Published Date: Feb 11, 2012
Word of Mouth is the "world's most powerful sales tool," according to Nielsen. In today's social-media-connected world, the voice of your customers is more influential than ever. But is Word of Mouth Marketing effective in B2B environments?
Tags : 
marketing, word of mouth marketing, social marketing, social media roi, brand advocates, online reviews, digital marketing, social media marketing
    
Zuberance
By: Zuberance     Published Date: Feb 11, 2012
In the social media era, Word of Mouth can make or break a hotel. Download the whitepaper to learn how to find and activate your most enthusiastic guests (AKA "Brand Advocates") to recommend your hotel, boosting ratings and bookings.
Tags : 
hospitality, travel, software, consumer electronics, restaurants, word of mouth marketing, social marketing, social media roi
    
Zuberance
By: Zuberance     Published Date: Feb 11, 2012
The over-saturation of advertising, and an ever-increasing distrust of ads, has led to a decline in the effectiveness of Paid Media. All the while, Earned Media is only gaining momentum, and for good reason. Read why earned media is so powerful.
Tags : 
marketing, word of mouth marketing, social marketing, social media roi, brand advocates, online reviews, digital marketing, social media marketing
    
Zuberance
By: OpenText     Published Date: May 23, 2012
Download this report and learn how to: . Monitor, analyze and report on social media content . Manage brand effectiveness . Ensure brand consistency across social media and other marketing channels . Build an effective social compliance program
Tags : 
brand equity, governance, social media, social compliance, brand consistency, brand effectiveness
    
OpenText
By: OpenText     Published Date: Jun 06, 2012
In this paper, we look at the threats to a company's brand, which are especially acute in a world of globalization, multinational corporations, Internet commerce, social media, and electronic file sharing.
Tags : 
marketing, branding, opentext, social media, emerging marketing
    
OpenText
By: Facebook     Published Date: Apr 17, 2012
Want to learn more about how to connect and build lasting relationships, create optimized Facebook Ads, acquire new customers and generate powerful word of mouth recommendations via your fans on Facebook?
Tags : 
facebook, marketing, social media, social media marketing, web analytics, business marketing
    
Facebook
By: Facebook     Published Date: May 30, 2012
Ce guide gratuit présente les étapes que vous pouvez suivre pour aider au succès de votre entreprise sur Facebook. Vous y découvrirez des conseils qui vous permettront de profiter au mieux de votre présence sur les médias sociaux.
Tags : 
facebook, marketing, social media, emerging marketing, digital media, web analytics
    
Facebook
By: Netezza IBM US     Published Date: Feb 29, 2012
This white paper will explore four data-driven use cases that collectively represent the foundation of how many are now seeking to leverage the potential of "big" marketing data.
Tags : 
netezza, marketing, emerging marketing, digital media, social media, marketing tools
    
Netezza IBM US
By: Adobe     Published Date: Sep 19, 2013
With 50 Facebook pages, 50 Twitter accounts, 80 social apps, and many blogs, Caesars Entertainment turned to Adobe Social, part of the Adobe Marketing Cloud, to centralize, manage, and improve their social media efforts. It paid off.
Tags : 
social media, marketing, content management, platforms, digital marketing, campaigns, social engagment
    
Adobe
By: Adobe     Published Date: Sep 19, 2013
Social marketers need to reach the right customers with the right message, connect social to business results, and manage customer relationships across all digital experiences. Adobe Social makes social marketing easier and more effective than ever
Tags : 
social media, marketing, platforms, digital marketing, marketing solutions, analytics
    
Adobe
By: Adobe     Published Date: Oct 15, 2013
Forrester identifies the social technology marketers need.Download this Forrester report to discover the four social technology categories that matter most to marketers, along with tips on how to select the right vendors.
Tags : 
social marketing, forrester, social, listening, reach, depth, relationship
    
Adobe
By: Crimson Hexagon     Published Date: Jan 14, 2013
Social media is becoming the executive equivalent to catching lightning in a bottle. It has quickly gone from ultimate focus group and brand popularity contest to a serious digital marketing platform. Read to learn about the Four C's of Social Media.
Tags : 
four c's of social media, c suite, crimson hexagon, social media, marketing
    
Crimson Hexagon
By: Crimson Hexagon     Published Date: Jun 13, 2013
Through deep analysis of social data, we seek to discover opportunities for automotive companies to gain insight into consumers' nuanced, evolving perceptions. In this document, we discuss our research findings and explain the implications for automakers and their creative agencies.
Tags : 
social media, nameplate marketing, social data
    
Crimson Hexagon
By: Main Street Hub     Published Date: May 06, 2016
This guide will help improve your social media presence by learning how to attract more customers on websites like Facebook, Twitter, Yelp, Google+, and more.
Tags : 
local business, small business, business owner, social media for business, twitter, facebook, social media service, marketing
    
Main Street Hub
By: Main Street Hub     Published Date: May 06, 2016
Learn best practices to engage with current and potential customers on your Facebook business page!
Tags : 
local business, small business, business owner, social media for business, twitter, facebook, social media service, marketing
    
Main Street Hub
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