• RSS
  • Twitter
  • FaceBook

Related Topics

Add White Papers

Get your company's white papers in the hands of targeted business professionals.

social media business

Results 151 - 175 of 211Sort Results By: Published Date | Title | Company Name
By: Bazaarvoice     Published Date: Jul 12, 2011
Learn what's next in social from thought leaders like Clay Shirky, Jeremiah Owyang, and Facebook's Dan Rose and brands like P&G and Best Buy.
Tags : 
bazaarvoice, social commerce trends, social media, customer centricity, digital democracy, consumer insights, input, business impact
    
Bazaarvoice
By: SAS     Published Date: Jul 22, 2019
Text is the largest human-generated data source. It grows every day as we post on social media, interact with chatbots and digital assistants, send emails, conduct business online, generate reports and essentially document our daily thoughts and activities using computers and mobile devices. Increasingly, organizations want to know how all of that data can be used to drive improvements. For many, unstructured text represents a massive untapped data source with great potential for producing valuable insights that could result in significant business transformations or spur incredible social innovation. This paper looks at how organizations in banking, health care and life sciences, manufacturing and government are using SAS text analytics to drive better customer experiences, reduce fraud and improve society.
Tags : 
    
SAS
By: Verio Inc.     Published Date: Oct 15, 2010
Download this guide for videos and demonstrations that show how to integrate social media into your business strategy for transforming prospects into customers.
Tags : 
verio, ecommerce, whm, vps, hosting, cpanel, vps, blogging
    
Verio Inc.
By: IBM     Published Date: Oct 31, 2013
Improve customer satisfaction, identify trends and make smarter marketing decisions with IBM Social Media Analytics.
Tags : 
social media, big data, data-driven marketing, marketing analytics, performance analytics, business analytics, metrics, data
    
IBM
By: Cisco     Published Date: Dec 21, 2016
Businesses must become agile and provide differentiated service as customer demands and expectations change. Moving beyond simple phone transactions, customers are taking matters into their own hands and turning to their peers, the web and social media to find answers. Contact centers play a major role in determining the customer’s perception of a company. Often seen as brand ambassadors, agents are the main interaction point for customers. It is therefore critical that they deliver personalized communications in the channels that customers prefer. Businesses should use cloud technology to add multichannel tools and support growing demand for chat, social, SMS and video. Cloud solutions allow contact centers to gain access to new technology capabilities and channels on demand with the ability to scale up quickly. They offer the best technology innovation as well as the ability to scale agents up and down as business needs change. This whitepaper provides background on cloud contact cen
Tags : 
    
Cisco
By: Vocus     Published Date: Mar 19, 2014
Find out the most efficient ways to build social media influence, monitor your target audience online, and drive business to your front door.
Tags : 
marketing software, social media marketing, digital marketing, media list, marketing automation, internet marketing, journalists, facebook marketing
    
Vocus
By: Business.com     Published Date: Oct 09, 2012
Social media has come very far in the last few years, and one of the best ways for a business to interact with customers is now over the internet.
Tags : 
web design, business, web site, e-commerce, designer
    
Business.com
By: Jive     Published Date: Feb 07, 2013
Download this infographic to see the results of a study by a top 3 global consulting firm on the impact of social business in the enterprise.
Tags : 
social media, enterprise, infographic, business, collaboration
    
Jive
By: HubSpot, Inc.     Published Date: Jun 11, 2010
This 30-page complimentary guide was prepared by a team of professional observers, bloggers, consultants and users of Facebook business pages.
Tags : 
hubspot, facebook, social media, marketing, blog, bloggers, blogging, page
    
HubSpot, Inc.
By: Spredfast, Inc.     Published Date: Aug 30, 2011
In the Social Media Pocket Guide, discover best practices for developing full-scale programs. The guide outlines the business case, content strategy, real-world examples and measurement methods for the 6 best ways to use social media.
Tags : 
spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube
    
Spredfast, Inc.
By: Spredfast, Inc.     Published Date: Aug 30, 2011
Learn how to plan and execute successful social media initiatives with this 28-page framework including best practices on developing your social media strategy, writing day-to-day content and managing your social media team.
Tags : 
spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube
    
Spredfast, Inc.
By: Spredfast, Inc.     Published Date: Apr 04, 2014
Learn the importance of creating a social media presence for your brand and see how you can leverage your networks in order to properly identify your specific audience in order to target their wants and needs.
Tags : 
spredfast, marketing, social strategy, media strategy, social network, consumer behaviors
    
Spredfast, Inc.
By: Spredfast, Inc.     Published Date: Jun 24, 2014
We are living in the most revolutionary era in human communication since the invention of the printing press. For the past few years, marketers have ‘woken up’ to consumers who have the power to express their views anytime and anywhere. ‘Social’ is hot, and if nothing else, a response to this awakening. Now, the lines between paid, owned and earned media have been blurred, if not erased. Social media crosses the barrier between the three. It’s fast-paced and chaotic. We partnered with the research firm Sentient Services and surveyed more than 200 consumers about their attitudes, opinions and beliefs about brands and social media integration. The respondents come from all over the country, with all different incomes, lifestyles, and social media habits. Universally, the data supports what we’ve already seen in action: consumers want to engage with brands that integrate social media, and they prefer to do business with social brands. Let's get started!
Tags : 
spredfast, social, social integration, paid media, owned media, earned media, social media
    
Spredfast, Inc.
By: SpectorSoft     Published Date: Apr 01, 2015
Corporate computers and information and communications systems (collectively, “electronic resources”) remain the workhorse for most businesses, even as alternatives, such as third-party text messaging services, external social media, and cloud computing, flourish. Employees rely on corporate electronic resources for e-mail, calendaring, business contacts, Internet access, document creation and storage, and a multitude of other business applications. Consequently, for employers, it is critical to establish and maintain their right to inspect all information stored on, and to monitor all communications transmitted by, corporate electronic resources. The corporate acceptable use policy is the linchpin of that effort. The ten tips below are intended to aid employers who either want to implement an acceptable use policy for the first time, or who need to update their policy.
Tags : 
acceptable use, communications systems, text messaging, acceptable use policy, confidentiality, security, it management, knowledge management
    
SpectorSoft
By: Oracle     Published Date: Jan 07, 2014
Most enterprises understand the importance of listening to customer comments and conversations through social channels, and engaging and developing relationships with influencers and customer communities. But as the variety, volume, and velocity of social data continues to grow, many organizations are looking for cost-effective ways to use this data to get a better understanding and more holistic view of their customer. Social provides a unique channel to learn about your customer, and offers real-time insights like interests, actions, likes and dislikes that can provide invaluable behavioral and predictive data patterns. This social data (when aggregated with enterprise CRM data) reveals a more complete picture and understanding of customers.
Tags : 
social crm social roi, social media analytics, cmo and cio collaboration, socially enabled enterprise, social business, social data, social marketing, social media management
    
Oracle
By: Brandwatch     Published Date: Apr 22, 2015
Download this case study to learn how agency DDB was able to use Brandwatch’s powerful coverage and flexible filtering capabilities to measure the success of its new Game of Thrones campaign.
Tags : 
social media, social analytics, social media monitoring, campaign measurement, campaign management, social listening, social business intelligence, social media campaigns
    
Brandwatch
By: DocuSign     Published Date: Apr 12, 2017
Today, more than ever, the customer is at the center of business. Armed with more choice and ultimately more power, customers expect businesses to deliver entirely satisfying, customer-centric experiences throughout the sales cycle. Whether you sell to businesses or consumers, customers are accustomed to one-click purchasing, full mobile access, and social media-driven recommendations, and they are demanding a similar experience of all companies they do business with. With eSignature & Digital Transaction Management (DTM) solutions from DocuSign you can provide that experience, allowing customers to transact with you on their terms while reinforcing your modern reputation.
Tags : 
    
DocuSign
By: TRUSTe     Published Date: Nov 17, 2009
Best Practices, Do's, and Don'ts for Facebook, Twitter, as well as consumer review sites. TRUSTe shares insights into how to engage, interact, market, and reward friends and fans on the top social media platforms. Download to see how you can increase business on social media today.
Tags : 
conversion rates, lead quality, response rates, ecommerce, lead generation, demand generation, conversion rates, privacy
    
TRUSTe
By: Oracle     Published Date: Sep 10, 2012
The marriage of customer data and social media presents a huge but largely untapped opportunity for online businesses.
Tags : 
oracle, social commerce, customer data, social media, crm
    
Oracle
By: Business.com     Published Date: Nov 06, 2009
Benchmark your business social media initiatives with this free whitepaper summarizing insights from nearly 3,000 North American businesses - the largest study of business social media use conducted to date. Discover valuable insights into company social media initiatives designed to drive web site traffic, engage customers and build brands.
Tags : 
business.com, social media
    
Business.com
By: Meltwater     Published Date: Jan 16, 2015
Your customers and competition are talking. Are you listening? Social listening is the most significant technology to hit marketing since social media itself. But marketing isn’t the only department that can utilize social listening: your entire business organization can use social listening to inform its programs, products and business decisions.
Tags : 
meltwater, social media monitoring, media monitoring, social media analytics, media analytics, pr software, social marketing software, social marketing listening
    
Meltwater
By: Meltwater     Published Date: Apr 13, 2016
This eBook outlines what it takes to turn your social media program into a full fledged social business.
Tags : 
best practices, social media, communications, brand awareness, business optimization, public relations, communications
    
Meltwater
By: Brandwatch     Published Date: Feb 25, 2015
This guide provides a number of helpful tips for an effective evaluation of campaign activity, including: • How to distinguish between measurement types • An in-depth view on campaign measurement frameworks and dashboards • Common campaign objectives
Tags : 
social media, social analytics, social media monitoring, campaign measurement, campaign management, social listening, social business intelligence, social media campaigns
    
Brandwatch
By: Brandwatch     Published Date: Feb 25, 2015
This guide features tips, tricks and case studies to help you learn how to identify and utilize influencers, including: • How influencer marketing works • Working examples from a variety of brands • How to evaluate and measure the success of your influencer campaigns
Tags : 
social media, social analytics, social media monitoring, influencer marketing, influencer campaigns, social listening, social business intelligence, social media management
    
Brandwatch
By: Brandwatch     Published Date: Feb 25, 2015
This guide is an introductory overview of best practices for crisis and issues communications in the social media age, focusing on: • What reputation monitoring actually means • How to identify a crisis & assess the damage • Real-world examples from Marriott, United Airlines and Walmart/Asda
Tags : 
social media, social analytics, social media monitoring, crisis management, reputation management, social listening, social business intelligence, brand monitoring
    
Brandwatch
Start   Previous    1 2 3 4 5 6 7 8 9    Next    End
Search White Papers      

Community Area

Log in | Register

Solution Center

Follow TechGenix on Twitter