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IBM Websphere: Patricia Seybold Group Report
By : IBM-America IBM-America

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  Published : Mar 04, 2009 
  Length : 68 
  Type : White Paper 
   
 
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  Overview :
  Many of your customers prefer doing business with you online. They go to your Web sites to learn about your products and services, to find products and/or services that address their needs, to configure and price the products and/or service s that they’d like to buy, and to purchase those products and/or services. They also set up and manage accounts with you. When those customers are consumers, we call these activities B2C (business to consumer) ecommerce.
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