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Empower Your Consumer Research Department with Predictive Analysis.
By : SPSS SPSS

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  Published : Jun 30, 2009 
  Length : 4 
  Type : White Paper 
   
 
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  Overview :
  In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues.
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